A good collection of tips for marketing your app from Paddle.
The free e-book covers a broad spectrum of things to keep in mind and tools that can be used to enhance the process.
The various dimensions of marketing that are covered include
- Optimising your website
- App Store Optimisation
- Media coverage
- Social media & advertising
- Email marketing
- Bundles & promotions
Get a free copy at: Developer's Guide To App Marketing | Paddle.com